Send the tap link.
Pick the call cadence, family context, and safe topics. Your elder receives one clear link by SMS, email, or WhatsApp.
A heritage publisher for Pakistani family memory
ان کی کہانی، ان کی اپنی آواز میں
We call your elder in Urdu, ask one gentle question at a time, and turn those calls into a private family book with photos, audio, and the lines nobody wrote down.
Subscriptions from $19 per month, or commission the whole book as a gift from $299.
The thing families keep postponing
Every year, the stories get shorter. A name is forgotten. A street turns into "that old place." A recipe becomes guesswork. A joke nobody else can tell goes missing from the room.
Most elders do not sit down to record a memoir. They laugh, deflect, change the subject, or say there was nothing special about their life.
"Bas, aam si baat thi." That ordinary thing is usually the inheritance.
How the ritual works
The family sets the rhythm. The elder keeps control. The book grows one conversation at a time.
Pick the call cadence, family context, and safe topics. Your elder receives one clear link by SMS, email, or WhatsApp.
A real young Pakistani graduate, same warm voice each week. Consent-led, paced around your elder’s energy, remembers what they said last time. Your elder speaks. We listen. Stories surface slowly.
Months later, audio, photos, transcripts, chapters become a physical family book made to be held. One per elder.
Pictured: Dada Jan. The patient listener on every call.
The moat is the photo memory
The intake link connects Google Photos, iCloud, WhatsApp media, or manual scans with consent. During calls, Dastaan can surface a wedding photo, a shop sign, a school uniform, or a cousin nobody has labeled yet.
Photos become prompts. Prompts become chapters. The family reviews what goes into the book before anything is printed.
Start with a subscription. Finish with a book.
Most families start with a membership and let the story unfold one call a week. Some prefer to commission the whole book as a one-time gift. Both paths land in the same place, a memoir your family will pass down.
Subscriptions
A gentle beginning
$19 per month
A call once a month. Transcripts emailed to you.
For most families
$49 per month
A call every week. Softcover memoir delivered when their story is complete.
For the heirloom finish
$99 per month, or $899 per year
Two calls a week. Hardcover memoir, five photo restorations, family-tree appendix, three printed copies.
One-time gift packages
$299 one-time
Around 12 calls with your dedicated caller, then a softcover memoir to mark the occasion.
$549 one-time
Around 20 calls, hardcover memoir, and photo restorations for the box of dadi’s old prints.
$1,099 one-time
The full ritual. Around 30 calls, editor pass, cloth or leather hardcover, three copies for the family.
Not sure which path is right? Some families need a few exploratory calls before committing. and we will work it out, one elder at a time.
Early family signal
They open up when the question is respectful and the family has made room for the answer.
My father did not want a big interview. He was fine with a phone call after chai. That changed everything.
The Urdu mattered. The pauses mattered. It sounded like him, not like someone cleaned him up for a brochure.
The photo prompts brought out stories we had never heard, from a picture we had all seen a hundred times.
One elder. One voice. One book.
Subscriptions from $19 a month, or commission the whole book as a one-time gift from $299. Calls in Urdu with your dedicated Pakistani caller, full transcription, photo restoration, hardcover printing, and the private family archive all included.
کہانی مکمل ہونا ضروری نہیں۔ سننا ضروری ہے۔